PRIVACY POLICY UPDATED: August 12, 2004 The information we collect and how we collect it When you visit our Web site, our Web server automatically records the name of your Internet service provider, the Web site from which you visit us, the pages on our sites you visit, and the date and length of your visit. We store additional personal information if you volunteer it, for example in the context of online registration, competitions, message boards, surveys, polls, games, SMS, MMS and other mobile services, etc. The types of information we collect include: your first and last name, screen name, password, e-mail address, postal address, telephone number, details about your telephone device (e.g. mobile phone or PDA) and your telephone service provider, debit/credit card data and information related to providing products and services. We also collect other information, including your interests, preferences, purchasing behaviour, transactional information, and demographics (e.g., age, gender, and income information). We may on occasion combine information we receive online with other records (such as those from telephone and direct purchases) to develop a customer profile relating to you. You may be given the opportunity to submit information about other people to enable them to receive information on our products or services. You must obtain permission from such other people prior to submitting their information to us. The types of information that are collected about other people include: recipient's first and last name, phone number, address, e-mail address, and interests. Cookies and Web beacons Publicly available information If at any time our sites offer any chat rooms, message boards, newsgroups, etc., we collect the information that you disclose. Such information will be used in accordance with this Privacy Policy. Please note that we cannot be responsible for other parties' use of the personal information which you make available to such third parties through any chat room, message board, newsgroup, etc. on our sites. The purposes for processing your information Your choice-direct marketing If we obtained your consent, we also may use your information for the purposes of: To whom your information is disclosed We store your information on a central database located in the United States. The entities within the Warner Bros. Entertainment Group that agree to be bound by this Privacy Policy have access to your data and can use it for the purposes mentioned in this Privacy Policy. Click here to consult the current list of some of our entities that can access the data we collect about you on our Web site. We may disclose information about you to third parties to comply with applicable laws and regulations. We also reserve the right to disclose information to third parties where a complaint arises concerning your use of our site, and we verify such use being inconsistent with the Privacy Policy or our Terms of Use. We share information about visitors to this site in an anonymous or aggregate form with third parties including advertisers, business partners, and sponsors, to understand customer trends and patterns and manage and improve our business relationships. We provide your information to third party processors to administer and process for the purposes notified to you in this Privacy Policy, and we may also share details with third parties (such as auditors or legal advisors) to obtain professional advice. Any such processing will be governed by an agreement in the form required by law, preserving any and all of your statutory data protection rights. It is possible that we could merge with or be acquired by another business. To the extent legally permissible and in conformity with the conditions of this Privacy Policy, we may share the information we hold that relates to you with the resulting entity. Links, advertisers, third party sponsors & ad-servers Some of our sites contain links to other sites that are not covered by this Privacy Policy and where information practices may be different from ours. Visitors should consult the other sites' privacy notices as we are not responsible for and have no control over information that is submitted to, or collected by, these third-party sites. On this site, we sometimes offer content that is sponsored by or co-branded with identified third parties (e.g., competitions, sweepstakes, or promotions). These third parties can obtain personally identifiable information that you voluntarily submit to them to make use of the offer. We are not responsible for the collection and use of your personal information by these third parties. However, you will be informed, at the point of collection of such personally identifiable information, if these third parties will obtain such information. At some of our sites, reputable third parties may present or serve advertisements under different terms regarding use of information and privacy policies. This Privacy Policy does not cover any use of information that a third-party ad server may collect from you. International transfer As the Warner Bros. Entertainment Group operates globally, it is necessary to transfer your information internationally. In particular, your information will be transferred to and processed in the United States where our central database is operated. The data protection and other laws of other countries, such as the U.S., may not be as comprehensive as those in the European Union. Please be assured that we take reasonable steps to ensure that your privacy is protected. Security Although absolute security cannot be guaranteed on the Internet, please be assured that we have in place reasonable technical and organisational security measures to protect your personal information against accidental or intentional manipulation, loss, destruction or against unauthorised disclosure or access to the information we collect online. We will continue to maintain and improve these measures over time in line with legal and technological developments. Storage Your information will not be stored for longer than is necessary for the purposes described in this Privacy Policy. Your rights To see the personally identifiable information we have collected through this site that relates to you, to cancel it and/or to correct or update this information, you may email us at privacy@wb.com. In addition, we will always give you the opportunity to update your preferences regarding our use of your information. To protect your privacy and security we will take reasonable steps to verify your identity before granting access. Children It is important to us that children can enjoy our sites in a responsible fashion. We, therefore, encourage children to consult with their parents before providing personally identifiable information. We also encourage parents to supervise their children's online activities by, for example, adopting parental control tools available from online services and software manufacturers that help provide a child-friendly online environment. These tools can also prevent children from disclosing online their name, address, and other personally identifiable information without parental permission. Your child's privacy is important to us. We are committed to safeguarding children's personally identifiable information collected online, and to helping parents and their children learn how to exercise control over personal information while exploring the Internet. To this end, we take additional measures to protect the privacy of our younger visitors. Visitors to this site may participate in many activities without providing any personally identifiable information. However, if a user wants to participate in certain of our interactive features, we ask the user to provide us with certain information, such as the user's email address and age. When the person who registers indicates that he or she is a child, we will take one of four steps: (1) collect no information from that individual; (2) require the child to provide a parent's verifiable consent; (3) collect only the user's email address to respond to the user's specific request; or (4) collect the e-mail address of the user's parent in addition to the user's e-mail address to seek the parent's verifiable consent or to notify them of their child's online activities. We also use the e-mail addresses of parents to enable them to unsubscribe their child from a newsletter or other similar activity. We do not share children's information with outside third parties not bound by this Privacy Policy without prior parental permission. Even with the parents' consent, if a user is a child, we will not condition his/her participation in an online activity on the disclosure of more information than is reasonably necessary to participate in the activity. While we want children to enjoy our Web sites, please note that, unless stated otherwise on this site, SMS, MMS and other mobile services are only available to users who are at least 16 years of age. We do not encourage users under the age of 16 to provide personally identifiable information to us (such as their mobile phone or PDA contact details) in order to subscribe to such services. Changes to our Privacy Policy We will not use or disclose personally identifiable information provided to us pursuant to this Privacy Policy in ways other than the ones described herein, without informing you and providing you with the opportunity to consent to such modified conditions concerning the use and disclosure of your data. How to contact us |
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